MBC AUDIENCE DEMOGRAPHIC

The secret of MBC’s program success derives from their special and genuine relationship with their audiences and advertisers. MBC's audiences are the main assets, for whom they plan and develop a varied and overwhelming amount of programs. MBC caters needs by developing market researched specific programs.

MBC is constantly building on its core strengths to add new dimensions in an ever changing and competitive world of broadcast in the Middle East. All this has led to MBC becoming the most effective pan-Arab medium to link advertisers with their consumers.

 

 

 

MBC AVERAGES SOME OF THE HIGHEST RATINGS

MBC ‘s high quality television productions attracts record audiences during the highly coveted prime time slot.

 

 

 

MBC ATTRACTS A GLOBAL AUDIENCE

The Middle East Broadcasting Centre (MBC), headquartered in London, extends its reach throughout the Middle East, Europe, Africa and South America, reaching 300 million Arabs. MBC is the largest and most-watched Arabic language network in the Arab world.

MBC's service covers Europe, North Africa, the Middle East, and Asia, allowing the Arabic speaking people of the world to be in-touch with their own cultural traditions as well as be up-to-date on world events, whether at home in the Middle East, or Europe and Africa.

 

 
 
COUNTRY OR GLOBAL REGION

ESTIMATED HOUSEHOLDS WATCHING MBC

ESTIMATED POTENTIAL AUDIENCE

GULF
 
Bahrain
75,500
302,000
Iraq
375,000
1,500,000
Saudi Arabia
658,760
4,808,948
Kuwait
210,000
1,050,000
Oman
30,000
150,000
Qatar
73,650
368,250
U.A.E.
90,000
450,000
Yemen (North & South)
99,600
547,800
Total
1,612,510
9,176,998
     
 
MEDITERRANEAN
 
Algeria
594,000
2,376,000
Cyprus
1,025
4,100
Israel
89,489
357,956
Lebanon
16,038
64,152
Morocco
2,344,500
9,378,000
Tunisia
32,928
131,712
Turkey
16,980
67,920
West Bank & Gaza Strip
600
2,400
Total
3,095,560
12,382,240
     
 
WESTERN EUROPE
 
Austria
1,394
4,182
Belgium
45,183
135,549
Denmark
4,410
13,230
Finland
561
1,683
France
79,843
239,529
Germany
84,047
252,141
Greece
543
1,629
Ireland
342
1,026
Italy
1,845
5,535
Luxembourg
141
423
Netherlands
47,510
142,530
Norway
2,450
7,350
Portugal
221
663
Spain
1,147
3,441
Sweden
10,433
31,299
Switzerland
8,521
25,563
UK
12,369
37,107
Total
300,960
902,880

 

 

 

For Marketing & Advertising on MBC
Tel:  703 333 2008
email:   mbc-tv@allied-media.com

 
 
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