HISPANIC MARKETING AND MEDIA

	Media Planning and placement The AMC Hispanic Publication Network gives you a competitive edge. A single call to Allied Media Corp. provides access to: More than 600 ethnic newspapers and ethnic broadcasters nationwide Fast media and market proposals Qualitative readership data Industry expertise and knowledge A single insertion order allows you to: Reserve space in one publication/broadcast station or in every publication or station in the country Obtain Allied Media’s leverage and expertise Enjoy peace of mind because your campaign is in professional hands A single invoice results in: Provides you with all tear sheets and billing information Handles all payments to publications Takes care of your campaign – from start to finish Allied Media's Hispanic Newspapers & Magazines Network Local, Regional or National Coverage!             Over 300 Hispanic newspapers and magazines publications  from across the United States. For more info, email us Or Call (703) 333 2008 List of Hispanic Publications Audited Publication 7 Dias x A Su Salud Abilene Hispanic Guide Acento Hispano News Acento Latino Acento Magazine Adelante Valle Ahora Spanish News Al Borde Al Dia (Dallas, Texas) x Al Dia (Philadelphia, Pennsylvania) x Anuario Hispano-Hispanic Yearbook   Arriba Art & Business News x Atlanta Latino x Auto Hispano Magazine Automundo Avance Hispano Bajo el Sol Barrio Latino Buscando Amor Catholic Sun (Arizona) Centro America Weekly Comunidad Latina Conexiones Contigo De Mujer a Mujer x Destino Miami Directorio Hispano de Minnesota x Dos Mundos x Eagle Pass Business Eagle Pass Sports Journal Eastern Group Publications El Aguila del Hudson Valley x El Aviso Magazine x El Bohemio News x El Central x El Clamor El Clasificado x El Colombiano El Colusa News El Dia El Diario (El Paso, Texas) x El Diario La Prensa x El Editor Lubbock El Especial Miami El Especial Overall El Exito El Extra x El Financiero El Heraldo de Broward El Heraldo News - Dallas x El Hispanic News x El Hispano - Colorado El Hispano News (Dallas, Texas) x El Imparcial (Arizona) El Imparcial (Chicago) x El Informador El Informador del Valle El Informador Hispano El Latino (Chula Vista, California) x El Latino (Little Rock, Arkansas) El Latino (San Francisco, California) x El Lider USA x El Mensajero (Amarillo, Texas) x El Mensajero (San Francisco, California) x El Mexica (Houston, Texas) El Mexica San Antonio El MexiCalo El Mundo (Boston, Massachusetts) El Mundo (California) El Mundo (Las Vegas, Nevada) x El Mundo (Texas) x El Mundo (Washington) El Mundo Newspaper (Austin, Texas) El Norte de Austin El Nuevo Herald x El Nuevo Hudson x El Observador El Periodico USA x El Popular Bakersfield El Pregonero x El Ritmo de la Noche El Salvador Dia a Dia El Sentinel x El Sol de Texas El Tamarindo News El Tiempo Latino x El Venezolano El Visitante El Vistazo x Enfoque ENH Viernes Enlace Enlace USA Excelsior x Extra Publications Fama x Farandula USA x First Latino Yellw Pages x Futbol Mundial x Gainesville Latino News x Gente de Minnesota x Georgia Latino news x Hispania News Hispanic Business x Hispanic Journal Hispanic Link Hispanic Magazine x Hispanic Post Hispanic Scholarship Directory Hispanic Trends Hispanic Yellow Pages, Northern VA, DC & MD Edition x Hispano de Tulsa x Hispanos Unidos Hoy (New York City) x Hoy - Chicago Hoy - Los Ageles Impacto Latin News Inland Empire Hispanic News Inmigrantes en Accion x Kansas City Hispanic News La Banda Elastica La Conexion La Frontera en sus Manos x La Guia de Chicago La Guia de Inidanapolis La Guia del Golfo x La Guia del Sur de Florida x La Nacion USA La Noticia La Noticia Language Newspaper x La Nueva Prensa de California La Oferta Review x La Ola Wave Midweek x La Opinion (Los Angeles, California) x La Opinion (Texas) La Prensa - Texas La Prensa de Orlando x La Prensa del Mojave La Prensa Latina La Prensa Midweek La Prensa San Antonio La Raza Newspaper - Chicago x La Raza Paginas Amarillas La Semana La Semana - MA La Semana - PR La Subasta de Dallas La Subasta Houston La Verdad Newspaper x La Vision de Georgia x La Voz (AZ) x La Voz (CA) La Voz (NJ) La Voz Catolica x La Voz de Dalton La Voz de Houston x La Voz de Washington y Oregon x La Voz Hispana - New York La Voz Hispana de Colorado La Voz Hispana de CT La Voz Hispanic Newspaper x La Voz Latina La Voz Nueva de Colorado x La Voz Spanish Newspaper - Texas LareDOS Las Americas Newspaper Latin American Times x Latin Style Latina Style x Latino Builders Magazine Latino International Latino Journal Magazine Latino Leaders Magazine Latino Press x Latino Social Magazine Latino Times Latinos Magazine Latinos on Wheels Latinos Yellow PAges Lawndale News LBA Business Review Libre x Mi Gente (Magazine) - Michigan x Michigan Hispanic Directory Miniondas x Mundo Hispanico x Mundo Hispanico Yellow Pages x Mundo Hispano x Mundo Latino News en Espanol News Gram Nosotras Magazine Noticias del Mundo Noticiero Semanal x Notikitos x Novedades News x Nuestro Directorio Yelllow Pages Nuevo Siglo - Tampa, Florida Nuevo Siglo Newspaper - Chicago Okay L.A. Paginas Amarillas en Espanol Paginas Hispanas Para Todos Magazine People en Espanol x Periodico Broward Al Dia x Periodico Buena Suerte Periodico Horizonte Prensa Hispana x Providence en Espanol x Que Onda Magazine - San Antonio x Que Onda! Magazine - Dallas/Ft Worth Que Onda! Magazine - Houston x Que Pasa x Reflejos Bilingual Journal x Ritmo Magazine Rumbo - Austin Rumbo - Houston Rumbo - San Antonio Se Habla Espanol Segunda Juventud x Semana Newspaper x Siglo Veintiuno Solos Auto Southern Nevada Hispanic Yellow Pages x Southwest Detroit Business Directory Spanish Journal Spanish Times Spanish Yellow Pages Super Onda Supermercados USA Tele Guia de Chicago x Teleguia USA The Taos News Tiempos del Mundo Tribuna Tribune Hoy TV y Mas x Two Mundos Magazine USA Latinos Directorio VEGA Hispanic Yellow Pages x Vida Actual Vida en el Valle x Vida Hoy Vida Newspaper Vida Nueva Vida y Sabor x Vision del Noreste Vision News Viva Nashville Viva New York Viva! x Voz Latina Washington Hispanic x

	Spanish-language media often take a different approach from mainstream outlets -focusing on issues of importance to their audience. Some outlets might adopt a more opinionated tone, as is taken by media in immigrants' home countries, or cover international news from those countries. coverage would include questions to politicians about policies that affect Hispanics..." by Kim Campbell With the changing face of America, it's more important than ever to accurately pinpoint your audience. Hispanics comprise the largest growing market in the country,increasing 53% in the last 10 years?5 times the rate of non-Hispanics. By the year 2005, Hispanics will constitute 13% of the population with over 36 million,making them the largest minority group in the U.S.As this market gains in size, many Hispanics are only partially assimilated into the English language and culture, preferring their own language and media andchoosing to maintain their Hispanic culture. Neither national television nor other national media impact this market as powerfully as Spanish language publications.91% of U.S. Hispanics speak Spanish at home and 67% are more comfortable with Spanish language publications.Nationally, there are 28.6 million Hispanics. Allied Media's Hispanic Publication Network penetrates the top DMA markets, including publications located in the top 10 Hispanic states in the U.S. 300 Hispanic newspapers and magazines publications  from across the United States A powerful consumer market with an annual spending power of over $350 billion. There are more than 7.6 million Hispanic households in the United States, averaging 3.6 people per householdThe average Hispanic household spends $30,013 annuallyThere are about 1 million Hispanic households in the United States with incomes of $50,000 or moreU.S. Hispanic households have 2 or more people employed full time.58% of Hispanics over 18 are employed full time.Hispanics are a young population. The median age of U.S. Hispanics is 26.5 compared to a median age of 32.2 for non-Hispanics. Hispanics spend, on average, $300 more per year on food and $250 on apparel products and services than the general market. An active consumer market. Hispanics spend, on average, $300 more per year on food than the general market. They are more likely to use over-the-counter products and experiment more with personal care products than the general market. 85% have at least one credit card, 45% have a calling card, and 73% have made a long distance call (within the U.S.) in the last month. 68% of U.S. Hispanics own at least one automobile and 18% of these cars were purchased in the past year. They are heavier purchasers of swimwear, neckties, men's shirts and casual shoes, lingerie and women's slacks than the general market. Effective access to the Hispanic market. The average B/W full-page ad costs six to nine times less than other national magazines with smaller circulations. The network full page CPM (cost per thousand impressions) averages a low $50 and nearly half the network publications are audited.   The Allied Media Publication Network allows you to target this market through publications whose editorial focus is directly linked to Hispanic culture. For more info, please email us or Call ( 703) 333 2008

Latino community through Allied Media Hispanic Newspapers & Magazines Network on a local, regional or national basis.

	REGION Publication MIDWEST El Central Latino Press MI Gente El Hispano The Spanish Times La Prensa Catolico Exito Extra La Manana La Raza Mundo Hispano Nostras magazine Tele Guia de Chicago Deportivo El Dia El Heraldo de Chicago El Imparcial SOUTH WEST El Nacional El Imparcial Catholic Sun El Semanario Hispania News La Voz Visiones Paginas Amarillas El mensajero La Voz Hispana El Mundo La Prensa La Opinion Rivista Diario Chihuahua Diario Juarez Norte De Ciudad juarez El Periodico Rio Grand El Mexicalo La Prensa El Manana Tiempo Laredo South Texas Catholic El Dia El Mexicalo Solo Soccer Hola Buena Suerte Informacion La Subasta La Voz de Houston Que Onda Semana Texas Hispanic La Onda El Extra El Herald   Hispanic Journal El Hispano El Informador El Sol Minority Business News La Estrella Nuestro Americano La Prensa La Subasta Que Honda! Novedades El Hispano The Taos News WEST El Sol Prensa Hispana El Hispano News El Latino De Hoy Ahora Mundo Hispano El Mundo Hispanic News Siete Dias Dos Mundos El Mundo Exito Okay Latino Americano El Mexicalo El Popular - Bakersfield edition Los Banos Entrprise El Hispano El Sol La Tribuna La Voz Sacramento Ahora Now Baja california El Informador El Latino El Sol De san Diego Hispanos Unidos La Prensa San Diego Allianza El Bohemino El Latino El Mensajero El Mundo El Observador El Reportero Hispanic Business La Nueva prensa La Nueva Voz La Oferta Nuevo Mundo Actualidad Azteca The Sun (10 editions) El Aviso El Chicano El Clasificado El Colombiano El Economico El Salvador dia A Dia El Salvador USA Excelsior La Guia Familiar La Hora La Ola La Opinion La Voz La Voz Latina La Voz Libre Miniondas Mundo LA Novedades Okay Latino Americano Para Ti Para Todos Pennysaver Peru Rumores Teleguia Ultima Hora Union Hispana SOUTH EAST La Prensa Community Connections La Gazeta Nuevo Siglo Actualidad Andes pacific Brazil review Brazilian Post Diario Las Americas El Argentino El Colombiano El Colombiano USA El Especial El Heraldo de Chicago El Notiloco el Nuevo heraldo el Nuevo Patria El pais El peruano El Sol de Florida El Sol De Hialeah FAMA Florida review Imagen Latino America La Estrella de Nicaragua La Isla Periodico Key Biscane La Prensa La Prensa Centroamericana La Voz La Voz Catolica La Voz De la Calle Latinos Magazine Libre Nicaragua en miami Peru Hoy Peru Publishing Venezuela En miami La Prensa Nueva Mundo Hispanico Pagina Amarilla Hispanas NORTHEAST Avance Continental News Ecuador News El Diario La Prensa El Especial El especialito El express El National El Nuevo Coqui El Nuevo Hudson El Sol El Tiempo De Nueva York Estado Jardin Gol USA Impacto latin News La Razon La Tribuna La tribuna Hispana La Voz La Voz Hispana Latino Soccer Mensaje Nosotros Los Latinos Noticia Hispano Americana Noticiero Colombiano Noticias Del mundo Prensencia Panamena Resumen Al Dia El Hispano El Veterano Actualidad Tiempo El Mundo La Semana MID-Atlantic Hispanos Unidos Que Pasa El Hispano El Pregonero El Tiempo Latino Hispanic Yellow Pages Impacto latin News Washington Hispanic National Hispanic Reporter La Nacion Hispanic Book Heraldo