Radio language radio programs reach out to the Russian immigrant community in major cities in the U.S. These broadcasts cover the top cities with the largest Russian communities.
These Russian language radio programs present the most cost effective way to reach this audience.
Music/radio preferences among Russian Americans
45% listen to both Russian and American music
26% listen mostly to Russian music
24% listen mostly to American music
5% do not listen to music at all.
These statistics indicate that Russian Americans prefer in-language music and radio.
*All estimates are from Ethnic USA |