
The available mailing lists at Allied Media Corp. are 90 percent guaranteed to be accurate. That accuracy is achieved through an array of methods including regularly comparing the data to National Change of Address database of the USPS. Using mailing list has been proven to be an effective way to market directly to potential consumers.
This is the reason why 65% of the total mail received by an average household is direct mail, according to a poll by Pitney Bowes. However, we at Allied Media understand that, when it comes to direct mail marketing, sheer numbers are not enough.
That is why we put a great emphasis on accuracy when it comes to direct mailing. Some of the other methods that ensure the 90 percent accuracy of our lists include:
• Running the data through ethnic and geographic models.
• Rechecking the accuracy through scientific sample polling.
• Collecting personal information through self-filled surveys.
We also guarantee to give you credit for every incorrect contact on the list beyond our 90 percent guarantee.